Instagram is one of the most popular social media platforms today, with over 1 billion monthly active users. With its focus on visual content, Instagram is a prime platform for businesses and brands to attract and engage with their target audience. However, there is one limitation of Instagram – you can only include a …
So you’ve finally launched your new website. You’ve spent considerable time ensuring it has all the features you need and looks the way you hoped it would. But hold your horses, before your new website is published, have you considered how fast your website loads for users? Site speed is an important ranking factor …
You’ve been slaving over your new website for weeks, if not months. Going back and forth with your web team to get those final changes ready for launch day. But wait… you’ve been viewing and checking your new website on a development/testing site through a desktop device, not even bothering to check how it looks …
If you’re in the process of having a new website designed, it’s easy to overlook migrating your Google Analytics over to your new website. This important tool provides valuable insight as to what is working well on your new website and what isn’t, and can help you make any changes and improvements in the future. …
The second part of our Website Migration series is all about meta data and why you shouldn’t neglect it if you are having a new website. This blog applies to all websites, regardless of whether you are undergoing a website migration because it is an influencing factor in helping both users and search engines understand …
What is a website audit? Let’s take you back to when your website was first created. You spent considerable time making sure the site map was correct, images were carefully selected, the user experience was considered, and the content reflected your mission. However, time has since passed, and you’ve not thought to put in that …
What is ChatGPT? Created by the company OpenAI and Launched in November 2022, Chat Generative Pre-Trained Transformer (ChatGPT) is the next stage in artificial intelligence. Progressing from the likes of Siri and Alexa which retrieve information in basic form, ChatGPT produces responses and content which are designed to replicate human conversation. From news articles, essays, …
Customer reviews not only have the power to influence other buyer decisions, they also help improve the credibility of your brand and grow your online footprint. Yet, as busy business owners, we often forget to ask our clients for feedback, or sometimes we find it awkward asking for a testimonial – even if we’ve done …
Creating high quality content plays a critical role in attracting customers, boosting search engine rankings, and increasing conversion rates. Yet with the growth of technology and voice-enabled smart devices, along with shorter attention spans from your customers, it’s now more important than ever to ramp up your content marketing to bring more traffic to your website …
Do you feel like you’re spending your precious time writing blog posts that don’t get much engagement, OR worse still…. that don’t bring you any leads? I get it. You’re an expert at what you do, and writing blog posts is a great way to showcase your expertise and demonstrate knowledge. But what you really …